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We build AI that enhances, not replaces, human creativity

Our Mission

We build AI that enhances, not replaces, human creativity - empowering fashion brands with intelligent tools for seamless, personal, and intentional shopping. By eliminating uncertainty, we drive confident purchases, fewer returns, and a more sustainable, immersive fashion future

Our Vision

AIUTA is building the Operating System of Fashion: a connected, intelligent layer that powers the entire journey, from creation to discovery, consideration to resale. We are redefining fashion’s future, helping brands and retailers connect more deeply with shoppers, grow sales, cut costs, and deliver smarter, more inspiring shopping experiences.

Our Values

At Aiuta, we foster a collaborative culture where every voice is valued, and our shared core values guide us:

  • Commitment to Excellence: We aim for the stars and execute flawlessly.
  • Bias for Action: We act now.
  • Collaborative Spirit: We build together and put the best of each one of us in our products.
  • Courage to Innovate: We do what’s never been done.
  • Accountability: We are owners.

Leadership & Team

Our experience
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Maísa Benatti
CEO
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Sergey Akimov
CTO
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Andrei Barashenko
COO
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David Galluzzo
General Counsel
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David Rafalovsky
Co-Founder
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Lev Khasis
Chairman
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Maëlle Gavet
Board Member
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Florian Jansen
Board Member
Careers
Interested in joining our team? Send your CV to hr@aiuta.com, and we’ll be in touch if a matching opportunity opens up.

Press & Media

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